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The ideal pallet display is one that holds the right amount of product, shows it off well and promotes sales.
Any pallet display will work but, does it fit into your plans for ROI? How does it look? Does it meet the standards and limitations of the retail outlet?

Many times a pallet display gets overlooked as one of the ultimate means of promoting your product. More often than not, the merchandise is placed too low, the display creates a cavern in which it becomes lost, the product is not up front and center.. these are all things that need to be addressed before any design should be pursued.

Analyzing all these and many others help in determining the best feasible design to help you move more product.